Advanced Social Media Workshop for Tourism Operators

Event Details

If you're looking to create a compelling social media content strategy and learn the tools that will help your business cut through the noise and stand out from the crowd, this workshop is for you.

In this interactive three-hour workshop, Kim Skilton from What Matters Marketing will guide you through a proven framework to plan and amplify your social media activity. Learn tangible skills, strategies and tools that you can implement in your business straight away.

This workshop will cover:

● How to create a Social Media Strategy that works

● How to create compelling content without the overwhelm

● How to maximise your impact on Social Media using posts, stories, reels and hashtags

● How to schedule your social media content using a free scheduling tool for Facebook + Instagram

● Overview of paid advertising on Facebook + Instagram

● BONUS - 365 Social Media Content Ideas valued at $47

REGISTER NOW

Attend the Advanced Social Media Workshop on 21 April to extend your learning, grow your online community and make a bigger impact on your Socials.

WORKSHOP FACILITATOR

Kim Skilton, Founder | Director of What Matters Marketing

With over 15 years corporate experience for leading travel & tourism brands including Tourism Sunshine Coast, Accor, Air New Zealand, Virgin, Velocity, Flight Centre and Ignite Travel Group, Kim has been responsible for brand strategy, product development, and the execution of effective take to market campaigns including Social Media.

Kim was awarded Flight Centre's Global Marketer of the Year and was the Marketing lead on Virgin's global launch of their frequent flyer program, Velocity. During her time with Virgin, she was also a key member of the team responsible for the launch of the Virgin brand into the South Pacific skies of New Zealand and Fiji.

Since 2015, Kim has been consulting with small to medium sized businesses across a broad range of industries to accelerate their growth through successful & sustainable marketing strategies under her marketing consultancy business, What Matters Marketing.

COST:

PREMIUM Member - Free

BASIC Member - $95/person

Speakers

Kim Skilton
What Matters Marketing
https://whatmattersmarketing.com/about/
Kim Skilton, Founder | Director of What Matters Marketing
With over 15 years of corporate experience for leading travel & tourism brands including Tourism Sunshine Coast, Accor, Air New Zealand, Virgin, Velocity, Flight Centre and Ignite Travel Group, Kim has been responsible for brand strategy, product development, and the execution of effective take to market campaigns including Social Media.

Kim was awarded Flight Centre’s Global Marketer of the Year and was the Marketing lead on Virgin’s global launch of their frequent flyer program, Velocity. During her time with Virgin, she was also a key member of the team responsible for the launch of the Virgin brand into the South Pacific skies of New Zealand and Fiji.

Since 2015, Kim has been consulting with small to medium-sized businesses across a broad range of industries to accelerate their growth through successful & sustainable marketing strategies under her marketing consultancy business, What Matters Marketing.
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