Memberships

TOURISM BUSINESS - Premium Level Annual (recurring payment) Membership.

This level of membership is for businesses that have direct interaction with visitors in the SQC region and includes a range of valuable resources, support to become trade ready, and new and innovative digital packages and workshops that are designed to take your marketing to the next level.

MEMBERSHIP BENEFITS

• Your ATDW listing included on our QCT consumer facing website.
• Your ATDW special offer highlighted as a special deal on our QCT consumer facing website.
• Access to printed and electronic QCT publications to use in your business (What's on cards, Visitor Guides are available on request) Regular consumer and industry facing newsletters, including updates on the latest local, state, and national tourism industry news and opportunities delivered to your inbox.
• Access to the QCT image library (via the QCT member portal). Images are supplied to assist in promoting the destination.
• Access to QCT region specific statistics, visitor data, visitor persona traits and behavioural data, giving you the tools you need to inform your strategic direction and marketing activities for your business.
• Share your business and events news with QCT for the opportunity to have it featured in the QCT industry e-newsletter * Exclusive invitations to invite-only events, qualified and accredited programs and mentoring through QCT and wider tourism industry bodies.
• Your trade ready product promoted at the Australian Tourism Exchange (ATE); Australian Tourism Export Council (ATEC) events and on sales missions.

MARKETING BENEFITS

• Opportunity to participate and provide prizes for consumer facing competitions to assist in promoting your product and the Southern Queensland Country region.
• Promotion of your visitor-driving event in 'What's on this week' online.** What's on cards are distributed widely to tourism business in the Southern Queensland Country region.
• Opportunity to participate in (at an additional cost) targeted marketing campaigns & other marketing activities for your business or event, beyond the membership offering.
• Discount of a minimum of 20% on co-operative marketing packages. Early notification of upcoming co-operative marketing campaigns and other proactive marketing initiatives.
• Opportunity to advertise in the QCT visitor guide, produced every 12 months. (Advertising rates scaled for Tourism & Premium members)
• Opportunity to showcase your product as an on-site familiarisation to key QCT staff, trade clients & regional media to enhance product knowledge and drive new business opportunities.
• Premium tourism members are given first preference for famils coordinated via QCT. First preference Opportunity to be featured in the QCT consumer newsletters, sent to an engaged database of 50,000 * Priority access to, and inclusion in the following marketing opportunities and activities:
• QCT consumer newsletters sent fortnightly to an engaged database of approx 50,000 consumers*
• QCT digital and social media marketing activity*

TOURISM BUSINESS - Premium Level (Monthly recurring) Membership. 



This level of membership is for businesses that have direct interaction with visitors in the QC region and includes a range of valuable resources, support to become trade ready, and new and innovative digital packages and workshops that are designed to take your marketing to the next level.

MEMBERSHIP BENEFITS

• Connect with other members (business-to- business) through the QCT Industry Portal.
• Opportunity to include information in QCT's industry e-newsletter. Brief business updates or event information may be submitted for inclusion in the RTO's industry e-newsletter. Inclusion at the discretion of QCT.
• Receive updates from our CEO on the latest local, state and national tourism industry news and opportunities in our members' newsletters.
• Priority consideration for media familiarisation opportunities. QCT hosts journalists on familiarisation tours to generate media exposure for the destination.]
• Access to QCT image library. Images supplied to promote the destination.
• Access to Queensland Country statistics and visitation data by Council Region, and from other relevant sources such as Google Trends data.
• Opportunity to present your product to key QCT staff to enhance and maintain product knowledge.

MARKETING BENEFITS

• Use of official QCT consumer branding. Brand Style guidelines apply.
• Opportunity to participate in seasonal campaigns. A min of 2 seasonal campaigns are implemented each year. Additional participation costs may apply to reach target audience. Priority access and subsidised rates for Tourism Business Premium Members.
• Opportunity to be featured in consumer e- newsletters sent to an engaged database of 50,000+.
• Opportunity to feature within QCT's digital and social media marketing activity connecting to 110,000+ followers across our Instagram and Facebook audiences.
• Feature your business on our website southernqueenslandcountry.com.au.
• The Australian Tourism Data Warehouse (ATDW) allows you to promote your product on up to 50 travel websites (NB. for ATDW eligible product only). Event listings are free.
• Promote your business with deals/offers on the southernqueenslandcountry.com.au website, the call to action for our digital and national print marketing, with 50,000+ page views each month.
• Your business/event included in 'What's on This Week' in consumer Country Club newsletter and online. Inclusion at the discretion of QCT
• Consumer competition opportunities. Opportunity to participate and provide prizes for consumer competitions to assist in promoting your product and the destination.

EVENTS EXCLUSIVE BENEFITS

• Website featured event listing. Limit one per event. Bookings essential.
• Event calendar listing on our website southernqueenslandcountry.com.au. (This can be pulled from your ATDW listing).
• E-newsletter feature. Opportunity to feature your event in QCT's monthly consumer newsletter 1-2 months prior to your event.
• Opportunity to purchase additional marketing packages and data insight reports. Priority access and subsidised rates for Tourism Business Premium Members.

INDUSTRY ENGAGEMENT, TRAINING & DEVELOPMENT BENEFITS

• Invitation to networking events to connect with tourism industry professionals.
• Opportunity to be considered as host venue for a QCT networking function.
• Subsidised training sessions on a range of topics including social media.
• Information forums for various industry sectors on a range of topics.
• Tailored mentoring on industry programs for various sectors.
• Connection to qualified and accredited programs and mentoring through wider tourism industry bodies.
• Access to online training videos from our eLearning library to upskill your workforce.
• Your trade ready product promoted at Australian Tourism Exchange (ATE); Australian Tourism Export Council (ATEC) events and on sales missions.

TOURISM BUSINESS - Basic Level (Annual) Membership. 

This level of membership is for businesses that have direct interaction with visitors in the QC region and has limited access to resources in the industry portal. 

Example of a tourism business:

Accommodation providers, tours and experiences, restaurants, cafes, bars and venues, retail, events and markets, wineries and vineyards, breweries, distilleries, and cellar doors.

MEMBERSHIP BENEFITS

• Your ATDW listing included on our QCT consumer facing website.
• Your ATDW special offer highlighted as a special deal on our QCT consumer facing website.
• Access to printed and electronic QCT publications to use in your business (What's on cards, Visitor Guides are available on request)
• Regular consumer and industry facing newsletters, including updates on the latest local, state, and national tourism industry news and opportunities delivered to your inbox.

MARKETING BENEFITS

• Opportunity to participate and provide prizes for consumer facing competitions to assist in promoting your product and the Southern Queensland Country region.
• Promotion of your visitor-driving event in 'What's on this week' online.**
• What's on cards are distributed widely to tourism business in the Queensland Country region.
• Opportunity to participate in (at an additional cost) targeted marketing campaigns & other marketing activities for your business or event, beyond the membership offering.
• Opportunity to advertise in the QCT visitor guide, produced every 12 months. (Advertising rates scaled for Tourism & Premium members)
• Opportunity to showcase your product as an on-site familiarisation to key QCT staff, trade clients & regional media to enhance product knowledge and drive new business opportunities. Premium tourism members are given first preference for famils coordinated via QCT.

SERVICE MEMBER /INDUSTRY SUPPORTER - Annual (recurring) Fee.

This membership is for businesses that support or provide a service to a local tourism operator.

Example of a tourism service business: Local trades, Training organisations, professional services, digital suppliers, graphic designers, consultants, maintenance businesses, and others. 

MEMBERSHIP BENEFITS

• Connect with other members (business-to- business) through the QCT Industry Facebook Group.
• Receive Industry Newsletters including a CEO update on the latest local, state and national tourism industry news as well as funding, training and marketing opportunities.
• Access to QCT image library. Images supplied to promote the destination.
• Access to Queensland Country statistics and visitation data by Council Region.

MARKETING BENEFITS

• Use of official QCT consumer branding. Brand Style guidelines apply.

INDUSTRY ENGAGEMENT, TRAINING & DEVELOPMENT BENEFITS

• Invitation to networking events to connect with tourism industry professionals.
• Opportunity to be considered as host venue for a QCT networking function.
• Subsidised training sessions on a range of topics including social media.
• Information forums for various industry sectors on a range of topics.

SERVICE MEMBER /INDUSTRY SUPPORTER - Monthly (recurring) Fee.

This membership is for businesses that support or provide a service to a local tourism operator.

Example of a tourism service business: Local trades, Training organisations, professional services, digital suppliers, graphic designers, consultants, maintenance businesses, and others. 

MEMBERSHIP BENEFITS

• Connect with other members (business-to- business) through the QCT Industry Portal.
• Opportunity to include information in QCT's industry e-newsletter. Brief business updates or event information may be submitted for inclusion in the RTO's industry e-newsletter. Inclusion at the discretion of QCT.
• Receive updates from our CEO on the latest local, state and national tourism industry news and opportunities in our members' newsletters.
• Priority consideration for media familiarisation opportunities. QCT hosts journalists on familiarisation tours to generate media exposure for the destination.
• Access to QCT image library. Images supplied to promote the destination.
• Access to Queensland Country statistics and visitation data by Council Region, and from other relevant sources such as Google Trends data.
• Opportunity to present your product to key QCT staff to enhance and maintain product knowledge.

MARKETING BENEFITS

• Use of official QCT consumer branding. Brand Style guidelines apply.
• Consumer competition opportunities. Opportunity to participate and provide prizes for consumer competitions to assist in promoting your product and the destination.

INDUSTRY ENGAGEMENT, TRAINING & DEVELOPMENT BENEFITS

• Invitation to networking events to connect with tourism industry professionals.
• Opportunity to be considered as host venue for a QCT networking function.
• Subsidised training sessions on a range of topics including social media.
• Information forums for various industry sectors on a range of topics.
• Connection to qualified and accredited programs and mentoring through wider tourism industry bodies.
• Access to online training videos from our eLearning library to upskill your workforce.

ASSOCIATE MEMBER TOURISM BUSINESS - Premium Level Annual (recurring payment) Membership.

This level of membership for businesses trading outside of the QC region / partnering councils, and includes a range of valuable resources, support to become trade ready, and new and innovative digital packages and workshops that are designed to take your marketing to the next level.

MEMBERSHIP BENEFITS

• Connect with other members (business-to- business) through the QCT Industry Portal.
• Opportunity to include information in QCT's industry e-newsletter. Brief business updates or event information may be submitted for inclusion in the RTO's industry e-newsletter. Inclusion at the discretion of QCT.
• Receive updates from our CEO on the latest local, state and national tourism industry news and opportunities in our members' newsletters.
• Priority consideration for media familiarisation opportunities. QCT hosts journalists on familiarisation tours to generate media exposure for the destination.
• Access to to QCT image library. Images supplied to promote the destination.
• Access to Southern Queensland Country statistics and visitation data by Council Region, and from other relevant sources such as Google Trends data.
• Opportunity to present your product to key QCT staff to enhance and maintain product knowledge.

MARKETING BENEFITS

• Use of official QCT consumer branding. Brand Style guidelines apply.
• Opportunity to participate in seasonal campaigns. A min of 2 seasonal campaigns are implemented each year. Additional participation costs may apply to reach target audience. Priority access and subsidised rates for Tourism Business Premium Members.
• Opportunity to be featured in consumer e- newsletters sent to an engaged database of 50,000+.
• Opportunity to feature within QCT's digital and social media marketing activity connecting to 110,000+ followers across our Instagram and Facebook audiences.
• Feature your business on our website southernqueenslandcountry.com.au.
• The Australian Tourism Data Warehouse (ATDW) allows you to promote your product on up to 50 travel websites (NB. for ATDW eligible product only). Event listings are free.
• Promote your business with deals/offers on the southernqueenslandcountry.com.au website, the call to action for our digital and national print marketing, with 50,000+ page views each month.
• Your business/event included in 'What's on This Week' in consumer Country Club newsletter and online. Inclusion at the discretion of QCT
• Consumer competition opportunities. Opportunity to participate and provide prizes for consumer competitions to assist in promoting your product and the destination.

EVENTS EXCLUSIVE BENEFITS

• Website featured event listing. Limit one per event. Bookings essential.
• Event calendar listing on our website southernqueenslandcountry.com.au. (This can be pulled from your ATDW listing).
• E-newsletter feature. Opportunity to feature your event in QCT's monthly consumer newsletter 1-2 months prior to your event.
• Opportunity to purchase additional marketing packages and data insight reports. Priority access and subsidised rates for Tourism Business Premium Members.

INDUSTRY ENGAGEMENT, TRAINING & DEVELOPMENT BENEFITS

• Invitation to networking events to connect with tourism industry professionals.
• Opportunity to be considered as host venue for a QCT networking function.
• Subsidised training sessions on a range of topics including social media.
• Information forums for various industry sectors on a range of topics.
• Tailored mentoring on industry programs for various sectors.
• Connection to qualified and accredited programs and mentoring through wider tourism industry bodies.
• Access to online training videos from our eLearning library to upskill your workforce.
• Your trade ready product promoted at Australian Tourism Exchange (ATE); Australian Tourism Export Council (ATEC) events and on sales missions.

ASSOCIATE MEMBER TOURISM BUSINESS - Basic Level Annual Membership.

This level of membership for businesses trading outside of the QC region / partnering councils, and has limited access to resources in the industry portal. 

MEMBERSHIP BENEFITS

• Connect with other members (business-to- business) through the QCT Industry Portal.
• Receive updates from our CEO on the latest local, state and national tourism industry news and opportunities in our members' newsletters.
• Opportunity to present your product to key QCT staff to enhance and maintain product knowledge.

MARKETING BENEFITS

• Use of official QCT consumer branding. Brand Style guidelines apply.
• Opportunity to participate in seasonal campaigns. A min of 2 seasonal campaigns are implemented each year. Additional participation costs may apply to reach target audience. Priority access and subsidised rates for Tourism Business Premium Members.
• Feature your business on our website southernqueenslandcountry.com.au.
• The Australian Tourism Data Warehouse (ATDW) allows you to promote your product on up to 50 travel websites (NB. for ATDW eligible product only). Event listings are free.
• Consumer competition opportunities. Opportunity to participate and provide prizes for consumer competitions to assist in promoting your product and the destination.

EVENTS EXCLUSIVE BENEFITS

• Event calendar listing on our website southernqueenslandcountry.com.au. (This can be pulled from your ATDW listing).

INDUSTRY ENGAGEMENT, TRAINING & DEVELOPMENT BENEFITS

• Invitation to networking events to connect with tourism industry professionals